Thursday, February 21, 2013

GENERAL GUIDELINES FOR FOOD PRODUCT LABELING


Decision B-POM, RINo. HK.00.05.52.4321PURPOSEProtecting the consumerPrevent violations of labeling of food productsFacilitate understanding of food labelingReference assessmentWhat Is a Food Label?Information on FoodThe form:PictureWritingCombination


The inner and outer packagingLabel RequirementsNot easily separatedNot easily washed or damagedEasy to readDescription truthful and not misleadingDescription What to There?Main sections:Product NameTrade nameNet WeightRegistration No. (P-IRT, MD)Name and Address of ManufacturerSection InformationExpiration dateProduction CodeComposition
PRODUCT NAMEMust be able to provide product informationIn accordance with the ISO if there SNIIn accordance with the category BPOMMatch the productCan use product conditions (slices, syrup)Product name should not be misleading, for example, milk biscuits but not use milkTrade nameCan be drawings or writingsShould not use generic names and words like natural, natural, pure and holyDo not use bombastic words: hitech, hi-top, prestigeLIST OF MATERIAL OR COMPOSITIONList sorted from the use of materials is great, except for vitamins, minerals or other nutrients enhancerBTP should be includedWater added must be includedSample Composition:Water, snow peas and saltNet Weight, Net ContentStating the number of products contained in the package or containerNet weight for solid foodFill clean for liquid foodSemi-solid or viscous food can be declared net weight or net contentsSize:Solid: g, kgLiquid: ml, lSemisolid: g / mlWriting and DrawingNote the terms of use letters,Images should show the actual state.Could use more pictures when the food listed on the manner of presentationFood containing pork, should be listed on the labelAlcoholic beverages must include a warning: under 21 years old and pregnant women are prohibited to drinkIf using artificial sweetenersWrite a composition of artificial sweetenersWrite "good for people with diabetes and or people who need low calorie" appropriate designation.The number of artificial sweeteners mg per kg of food.The use of aspartame and sorbitol have a special warningHalal labelingHaving a halal certificate from the competent institutions are still valid.Inclusion of posts approved halal BPOMName and address of CompanyName and address of the processor, packer or distributorIf not processing company, should be listed:Made forDistributed bySufficiently address includes the name of the city, postal code and country name
Expiration DateThe deadline for a guaranteed quality of food during storage following the instructions the manufacturerPreceded by a word of caution "best used before ............."If another place: best used before: "look at the bottle cap"How InclusionDate, month and year when product life <3 monthsMonth and year for the life of the product> 3 monthsIt should be easy to read and not easily erasedCan be listed separately with a warning if given clear informationStorage instructions should be close to the expiration dateProducts that do not need to be labeledFresh fruit and vegetablesAlcoholic beverages wine typesDrinks that contain alcohol> 10%Vinegar, vinegarSugar (sucrose)Bread and pastry shelf life <24 hoursBTP were age> 18 monthsNeed to include the date of production / packagingManufacturers are obliged embosses expiration dateRegistration numberP-IRT (replacement SP)MD (food produced in the country)ML (Food produced in LN)Presentation and StorageFor foods that require preparation before the presentation should include how to setup or useFor those who require special storage, storage must include a way appropriate to the circumstances of food products suchNutrition LabelingServingThe number of outlets per pack% RDA (Nutritional adequacy rate)Claims on the labelThe statement that the food product contains substances that are beneficial to healthExample: food dietExample misguided: natural water, fresh meat sausages etc.Health claims may be included if supported by data / science fact
PACKAGING LABEL? FOR EXPORT"Competence on the packaging is very tight for the importing country. Because if you do not meet the standard of goods that are to be burned in the harbor or export products can not be unloaded from the ship. "EXPORT PACKAGINGPerrsyaratan law, such as customs.Consumer tastes or pleasure also adapted to the importing country.Power and greater protection.Typically the packaging for exports made from 1.5 to 2 times more powerful than for domestic packaging.Cardboard boxes for the domestic market pretty walled single layer, but for the purpose of export must be two or three copies; mngkin even need to be replaced with a wooden box.EXPORT PACKAGINGForms of packaging, decoration, color, language and letters on the label should be adjusted to the conditions and delight consumers in the importing country.English or Latin letters are not necessarily good can be understood by prospective customers in the destination country.Certain symbols and colors that have special meaning for a nation and / or a specific consumer groupsCHANGE OF TERMSRequirements for each country is differentRequirements may change at any time, depending on the policyUpdate requirements at all timesPLANNING? PACKAGING EXPORTMust go through an in-depth research, both in shape and packaging materials as well as graphic design, given the high facts of climate differences, language, literacy, terms of trade, taxes, shipping traffic and others.Any goods to be exported products, must also complete the design of the packaging with computerized code requirements that have been used everywhere, to facilitate the price calculation.PLANNING? PACKAGING EXPORTPLANNING? PACKAGING EXPORTPLANNING? PACKAGING EXPORTPACKAGING COLOR REDFrom the survey "sub Indonesia Ministry of food packaging design", as well as surveys on wikipedia.org, turns 10 major international fast food restaurants use the color red to brandingnya dominance .. Reportedly red color can influence our appetite increased.?????DIVERSIFICATION OF PACKAGINGPackaging innovation, many choices, as neededSimple label, worldwideLanguage according to the marketCOFFEEClosed swingingOffering simple control over the flow of water with a single stepFeatures easy to open - just a flick of the thumb and then openedScrew cap is easy to open"Close" which reads to ensure the product remains fresh and safeSelf-cleaning feature prevents clogged flowThe design of the chip so that no part will be removedThe patented hinge design ensures the product remains closedTransitional blend of plugs up the valve running to the shape and height are alignedCLOSE PLAYEasily opened and closed simply by turning the muzzle.When closed, it will lock in place making antitumpah container.CLOSE hingedWidely used for viscous liquids which require a large hole that flowed smoothly.Close to open and shut with easeAntitumpah.TEA PACKAGINGThe uniqueness of this box is the attachment.All areas, outside and inside, including the pedestal outside the box and the inside of the lid, attached images.Corned PACKAGINGPackaged form is simple and easy to carryThere openerThe design is simple, concise, and interestingImproving the quality of packaging, an increase in selling prices, increased marginsConsumer SatisfactionThere are alternative packaging more attractive and practical?Jar packaging easy to openCan be rechargedEasily closed and openedLocal ProductsSustainable packaging innovationDiversification of productsAdvertising / promotionPACKAGING MUST 'HONEST'Many cases, withdrawal of the product because it is dishonestLoss of market, loss of confidenceZERO STARSFollowerChanging imageThe power of advertising / promotion

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