Sunday, February 24, 2013

peraturan kemasan pangan

ROLE OF PACKAGING?
Berikut saya jelaskan tentang peraturan dan pentingknya kemasan pangan


 IN MARKETING PRODUCT? PACKAGING TO THE WTO??AN INTEGRATED SYSTEM THAT to preserve, READY TO PREPARE PRODUCTS FOR THE TRANSPORTATION AND CONSUMER distributed to END BY THE CHEAP and efficiently?? WHY NEEDED PACKAGING??Prevent damage to the productImprove product imageAs a means of information and labelingPackaging to prevent counterfeiting? TECHNICAL FUNCTIONS OF PACKAGING??

 
AS CONTAINERS
 
AS PROTECTIVE
 
AS A MEANS OF TRANSFER
 
AS A DISPENSER? In terms of the MARKETING PACKAGING REVIEWED??AS UNIT SALES.AS AN ADDED VALUE.AS A MEANS OF PROMOTION.AS IDENTIFICATION?? BRAND IMAGE??ROLE LOGOROLE OF BRANDROLE OF COLORIMAGE SENSUAL? PRINCIPLES OF QUALITY?QUALITY ALWAYS RELATED TO destiningQUALITY ALWAYS RELATED TO FINAL DESTINATIONSPECIALTY PRODUCTS? QUALITY FUNCTION DEPLOYMENTINTEGRATING FUNCTIONS IS A NEED FOR CONSUMERS IN DESIGN AND PRODUCE IN ANSWER TO THE NEEDS OF SUCH PRODUCT SPECIFICATIONS? QUALITY FUNCTION DEPLOYMENTBASIC PHILOSOPHY IS USED CONSUMER WILL BE SATISFIED WITH ANY PRODUCT, EVEN IF THE PRODUCT HAS BEEN GENERATED WITH PERFECT IF THEY DO NOT WANT OR NEED? PACK PRODUCT CONCEPTPACKAGING ARE ONE UNITY IN ONE PRODUCT, AND NOT WASTE? GOODS = + PRODUCT PACKAGING? DEVELOPMENT PRODUCTS AND PACKAGING MUST BE TOGETHER? PACKAGING CORE (CONSUMER PACK)PACKAGING IS IN CONNECTION WITH THE CONTENT AND relatively small size? GENERALLY AS PROTECTIVE OF CONTENTS O2, MOISTURE AND LIGHT? TRANSPORT PACKAGINGIN HANDLING AND DISTRIBUTION SYSTEM IS PROTECTIVE PACKAGING OF SOME COREGrouping MEANS IS AND TRANSFERLoad-bearing thereon AS AT WAREHOUSE stackedSETTING TARGET MARKET1. MARKET ANALYSIS
          
-DETERMINATION OF MARKET SEGMENT
         
- COMPETITOR ANALYSIS
         
- TREND (PRODUCT D LIKES)
         
- BUYING POWER ANALYSIS
     

 
2. SITUATION ANALYSIS
        
- D REALISTIC TARGET APPLICATION
        
- ANALYSIS SKILLS & WEAKNESSES
        
- CUSTOMER DATA COLLECTION
        
- ANALYSIS OF OPPORTUNITIES TO PEN
          
CREATION INNOVATION.INCREASING VALUE OF SALECASE 1The Japanese most pleased wrap.
    
so that the snacks were originally worth 1 yen, apparently after a packed layered and interesting, the price can be increased 500%, while the cost of packaging only 1 yen anyway,CASE 2

    
Sales of cassava crackers in Banjarmasin in the form BULK, and was bought by businessman from Surabaya, ternyata10 days later, crackers had been there in the window Supermarker in Banjarmasin with more elegant appearance and attractive prices 4X folding .. WHY???
    
Compare with the case I like.? BASIC PRINCIPLES OF MARKETINGA PROCESS IDENTIFICATION AND ANTICIPATION satisfying needs CONSUMER BY THE BENEFIT? PACKAGING AS PROMOTION COVERTTOTAL changablePRODUCT DESIGN AND GRAPHICSBRAND IMAGEMEANS OF INFORMATION? CONSUMER EXPECTATIONSPACKAGING TO PROTECT AND QUALITY, EASY TO OPEN AND CLOSED AND EASY TO BRINGSHAPE AND SIZE ACCORDING TO NEEDSLabeling MUST CLEARLY AND COMPLETEPACKAGING MUST BE FRIENDLY ENVIRONMENT? ROLE OF PACKAGING IN PRICECOMPATIBLE SEGMENT target marketQUALITYLOW COSTBoosting PRICE IN THE MARKET? SWOT ANALISYSSTRENGTHS AND SPECIALTY PRODUCTS ADVANTAGE IS STRENGTH FOUNDATION SKILLS AS A MARKETINGWEAKNESSES THAT THERE SHOULD conscious and look for a solution?? SWOT ANALISYSOPPORTUNITIES ARISING AS ANTICIPATED TO IMMEDIATE OPPORTUNITY?THREAT NOT bogey, BUT AN INPUT TO CREATE OPPORTUNITIES 

THANKS

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